Timing is Everything

We have all been there. It is midnight, we cannot seem to fall asleep. We decide to scroll through articles on a website and see a great, beneficial article we think our followers will enjoy AND we post it. Yes, at midnight. The next morning there is no engagement with the article that you thought was wonderful! Why not?! The answer is: timing.

People follow hundreds, if not thousands, of people on social media platforms. Important posts can get buried rather quickly unless someone goes right to your page.  
The best times for posting vary on different social media platforms.

Here are just a few examples of peak times that users seem to be engaged:
Twitter: 12:00pm-3:00pm
Facebook: 2:00pm-5:00pm
Instagram: 5:00pm-6:00pm
Pinterest: 8:00pm-12:00am (Weekend mornings are great too!)
Google+: 9:00am-12:00pm

I always say this “Think before you post”. I believe it rings true on all different levels. I now add to that “check the clock before you post”.

Jump over to our Connect page for more information on how we can work together and how I can help figure out your peak time for posting that will drive traffic to your page.

Social Media

Photo courtesy of Adweek http://bit.ly/AdWeekSocialMedia

Managing your social media can be a full time job.

It can consume your valuable time. Hiring someone to manage your social media will free up your time and is one of the best decisions you make for your business. Finding someone you trust and can help your business grow is a great thing. Polished Business Solutions can help manage and maintain your social media accounts. I will sit down and meet with you to discuss what accounts you have, what you need and make a social media campaign for your company.
Head over to the Connect page and let's work together!
 

Wednesday Wisdom

 

I started reading this book called Mindset: The New Psychology of Success by Carol Dweck. Although I just started reading it, I feel I am gaining new perspectives on my attitude and behavior. You are never too old to change the way you look at things, how you handle situations, or how you relate to others. A growth mindset, where you feel intelligence can be developed, is something to always be working on. It's definitely not easy but working at embracing challenges and learning from criticism is key.  Always strive to learn about yourself and how you can help others.

Benefits of an assistant

I never understood why people would say "I am nothing without my assistant!" That was until I was an assistant. An assistant is your other hand. They are always thinking a step ahead of you. They make sure your day runs smoothly whether it is getting you copies of documents, running an errand for you, or just listening to you discuss the next steps on a project.

Here are a few ways that an office assistant or virtual assistant can help your business:
-Gives you more time to focus on revenue-driven activities
-More opportunities for working on your business
-Reliable member of your team
-Flexible commitment
-Opportunity for you to focus on your personal pursuits
-Complete daily tasks for you to free up your time
-Provide project support
These are just a few of the great things an assistant can do for you!

I am currently offering my administrative services for $25/hr. I would love to further discuss how we can work together.

Bad online reviews

I have been asked this question a few times:
"What do I do if my company has a bad review online?"
Ouch! It is one thing to have someone say they don't like something you said or did but to go online and see your company being defamed is another.
The beauty of social media and communication is that businesses can take back ownership of comments online.  They can uphold their great reputation through simple online communication. I have seen some pretty ugly comments about restaurants or hotels online. What will usually change my mind about eating at the restaurant or staying at the hotel is the communication that the owners have with that reviewer. When bad reviews go un-responded to, it makes it clear to me that the business does not care. I therefore don't feel like giving them my business either.  Harsh, right? But it's true. Ask people around you how they feel about bad reviews online. I bet they will say the same thing or something similar.
How can Polished Business Solutions help you? We can help you take control of you social media accounts. We will help you respond to comments online (positive or negative) and help uphold your business's reputation.

Click on the Connect page to start working with us!

Social Media and Your Business

Why does social media matter to your business?
It just does, it is as simple as that.

Social Media has grown rapidly over the last 5-10 years. Not just in volume but in capability and accessibility. You cannot go anywhere without seeing a "Check in here" or "Review us on Yelp" sign. It is not just a way to keep in touch with family and friends or to post funny videos of your animal. It's a way of life. People get their news from social media platforms like Twitter, Facebook, or Instagram. Others make their sole income on YouTube or Vine. It is everywhere and I don't see it slowing down.

Are there downsides to social media? Of course, but for a business, it can be your biggest asset. Think about a small business that wants to host an event. How would they typically spread the word? Flyers..Ad in the newspaper..Signs by their business? All of those are great but reach only a few that either drive by or get the newspaper. How about a Tweet that is sent to hundreds of followers? Maybe a picture of the flyer posted on their Instagram page? It doesn't cost you anything to Tweet or send an Instagram picture and it can be done from anywhere. You can reach hundreds if not thousands of people within minutes. Your event can grow from just a few of your closest friends to hundreds from your community.

Polished Business Solutions wants to help bridge the gap for you. We will create a custom social media package for your business. We will talk with you about your wants and needs for your business. We can set up and manage your accounts. We will gain followers, protect your reputation online, promote events, and increase your business overall. Already have social media accounts? Great, you are one step ahead but we can still help. We can take control of your accounts and assist you. Social Media should not be stressful, let us help you!

Click on our Connect page to start working with us. 

The adventure begins...

Polished Business Solutions is the brain child of Melissa (that's me!). I was working at a job that I truly loved and enjoyed but felt like a part of me was missing. I wanted to be creative and be involved with helping others. I decided to take a leap and quit my job. I expressed over and over again to my family and friends that I wanted to start my own communication business. It is my passion! After much thought and planning, Polished Business Solutions was born.
It has been a crazy learning experience and I feel like every day is a new adventure. I cannot wait for this journey and I look forward to working along side members of my community.